Path to 400k Mobile Game Downloads – Frantic Architect

2 min

1 comment, 1 point
Frantic Architect Feature Image
Frantic Architect Feature Image

To start this off we need to understand how mobile game developers earn revenue from their apps. Frantic Architect is a hyper-casual game, meaning it is easy and free to play featuring a very minimalistic user interface. Because of this, the potential user base is very wide and almost anyone can find fun in these games. Users generally do not use such apps for very long, therefore there is an opportunity to promote more complex games with in-app purchases. This is where most of the revenue comes from – ads featuring other games.

How to get the ads on the app? One option is to use an advertising network such as Google AdMob where advertisers set cost per click (CPC) bids to tell how much they are willing to pay.
The second option is to look for someone to take care of everything connected to launching an app into the market, an example is
In one, you stay more independent and earn revenue directly, while the other will publish the app for you and market it themselves.

The Story William Kwan – Founder

Just check this game out and see for yourself:

Frantic Architect App Store
Frantic Architect Google Play

Or you can just watch the gameplay trailer below.

Frantic Architect Official Trailer

How Much Was Earned?

410,678 Downloads and Total ad revenue $2500 that totals for $0.16 per download.

Frantic Architect Download Statistics
Frantic Architect Downloads. Image source: Medium
Frantic Architect Revenue
Frantic Architect Revenue. Image source: Medium

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1 comment, 1 point

One Comment

  1. Revenue climbed and fell quite quickly. I agree that such games need some sort of achievements, daily challenges and possibly premium accounts (with bonuses and without ads). Otherwise it is just a short term project to get quick cash, which is pretty good as well, considering how much time was spent creating this app.

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